Marketing coaching for small businesses
Are you the CEO of a start-up, or the owner of an established small business? Our online marketing coaching delivers the support you need to nurture existing clients and reach new prospects.
Who do we work with?
Start-up founders
Owners, CEOs, COOs, launching a business and trying to wear too many hats.
Finance and insurance brokers
Busy business owners, focused on meeting client needs, with no time for marketing.
Franchise owners
Basic marketing training, lots of tools & templates, unsure how to execute it all.
Master tradespeople
A profitable operation, but looking for more consistency with a reliable pipeline.
Coaches
Value the coaching model, wanting 1:1, regular help to optimise marketing results.
Lawyers, accountants, bookkeepers
Businesses based on trust, seeking to grow while attracting the right clients.
Why engage a marketing coach?
Hiring a dedicated marketing director is out of reach for many small businesses. So, lots of business owners try to wear two hats: owner and marketer. And that can be exhausting … with limited or sporadic results.
And this approach doesn’t give your business the benefit of an experienced marketing professional. Someone who is committed (and has the bandwidth) to stay up to date with the latest ideas and tools in marketing.
If you appreciate the value of a focused, organised approach to marketing, with a strong commitment to ROI, and, if you’d like access to a marketing and communications specialist with almost 20 years’ experience, explore marketing coaching with Ceretivity.
How does marketing coaching with Ceretivity work?
We start with a free 30-minute marketing health check where we explore how your current marketing is performing, and provide new ideas you can consider to optimise your results.
After your no-obligation marketing health check, you can choose if you would like to engage us for marketing coaching sessions. These appointments are personal one-on-one coaching with Shandel, our founder.
Shandel has almost 20 years’ experience across marketing, content and communications – and she knows what it’s like to run a small business. She has experience in professional services (including HR and financial services), as well as trades (such as automotive, air conditioning, and pest control), and more.
No matter your industry, Shandel’s pragmatic, organised, results-oriented approach to marketing will deliver the expertise your business needs to retain and attract new customers.
Marketing Coaching: $870 + GST per month* gives you:
- 1 hour of 1:1 marketing coaching each week with Shandel, via a Teams call
- 1 hour of additional support each week, via email
- One original 600-word article for your LinkedIn profile or website, on a topic of your choice, each month
* minimum initial 3-month commitment
Depending on your needs, tailored marketing coaching might include:
Strategic marketing plans
We work together to understand your current customer base, and potential new customers.
In our 1:1 sessions, we co-create plans to retain your existing clients and attract new business. These are nurture and attraction campaigns. Plans will consider branding, content, and how success will be measured.
Social media
We explore the best channels for your audience and how you want to grow your business, creating a social media plan to match.
You will discover ideas for building your business’ brand and your personal profile. Considerations will include written, video and audio content, and posting frequency.
Copywriting and content support
We can critique a blog, article, webpage etc. in a coaching session, creating a plan for optimisation and future copy.
Together, we can explore tools you can use to create content inhouse, and where you might choose to engage an experienced writer, like Ceretivity, for help.
Curious about how marketing coaching might work for you and your business? Book your free 30-minute marketing health check in today, using the button below.