Insights for business owners and marketers
Discover resources for business owners and marketers that will help you with your marketing planning, content creation, communications and more. Browse the podcast, videos and blogs below for marketing help.
Ceretivity with Shandel: your marketing podcast
Articles and videos with marketing tips, insights and more

Read: Three reasons for start-ups and small businesses to use a marketing coach
Small business owners understand the benefits of a marketing expert, but often don’t have the budget or bandwidth to hire someone inhouse – marketing coaching is the answer.

Read: Recruiting marketers? Hire for attitude
‘Hire for attitude, because while skills can be taught, a positive attitude is gold …’

Watch: Three easy tips to optimise your website
Some simple fixes can make an impact on your website. Better navigation, clearer copy, more purposeful content – it all makes your website work harder for you.
Watch this video to find out more.

Read: How clearer copy will improve your marketing
‘Find out how simple and honest copy engages your audience …’

Watch: Thought leadership or commentary?
Are you curious about the difference between thought leadership and commentary?
Do you want your content to stand out with true thought leadership?
Watch this video to find out more.

Read: Everyone loves an origin story
‘From Words of Worth to Ceretivity, and the journey along the way …’

Watch: What can Ceretivity offer you?
Discover how we can help with your marketing, content and communications needs.
From strategy to creating written and visual assets, we’ve got all of your marketing needs covered.
Find out more about our services by watching this short video. And check out the resources for marketers on this page.




